Effect of Landscape on Consumers’ Behavior in Shopping Malls: An Empirical Study of Shoprite Malls at Akure, Nigeria

نویسندگان

چکیده

Consumer behaviors have become prominent in the business platform and related discipline from past to present. Being able understand consumer identify strategies this direction has most important condition for survival competitive conditions. This study, it is aimed determine relationship between consumption concepts architectural discipline. Design criteria that increase decrease preference quantity been investigated by determining extent which interior exterior architecture via landscape affected habits. Relevant literature, observations, conceptual survey of daily shopping malls were conducted at Shoprite Mall Akure. The Data was analyzed using Structural Equation Model (SEM) AMOS measure impacts on patterns. Thus, findings show a desirable improves consumers' patronage tendency malls. implies training practice are sacrosanct human tendency.

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ژورنال

عنوان ژورنال: Asian Journal of Advanced Research and Reports

سال: 2022

ISSN: ['2582-3248']

DOI: https://doi.org/10.9734/ajarr/2022/v16i1030505